Vistra is an award-winning, nationally-recognized agency providing integrated marketing, communications, promotions and management consulting services. Complemented by a strategic acquisition of a 40-year-old firm – Marketing Associates USA – we provide an impressive legacy of award-winning services to a broad cross-section of the Fortune 100. Our team of professional problem-solvers makes it their mission to be integral to clients' success. We’ll make believers out of you. Vistra is that kind of agency.



Brand Management

Creative Services

Experiential Marketing

Website Development

Media Planning & Buying

Promotional Services


Public Relations

Media Relations

Media Training

Multicultural Communications

Crisis Communications

Social & Digital Strategies


Business Strategy & Intelligence

Qualitative & Quantitative Research

Surveys, Polling & Focus Groups

Analytics & Optimization

Corporate Social Responsibility

Reputation Management


Letting our work speak for itself isn’t just a cliché. It’s a testament to the passion behind everything we do. We’ve been creating award-winning, on-strategy solutions yielding outstanding results since the year we were founded. We never settle when it comes to creating the best solution for your unique challenge.


We’re thought leaders, innovators and creators who use our expertise to build solutions for our clients.

With fresh perspectives, unique backgrounds, great senses of humor, and a work ethic to match, our hard-working staff is always ready for a new challenge. Our diversity, collaboration and creative energy are apparent in everything we do – from our client work to our community involvement. Vistra has a culture defined by professional integrity and rooted in long-lasting relationships. Please click to read more about our team members.


Our company name is symbolic of the way we provide client services through our Vision | Strategy | Action approach.

This is foundational for the creation of a successful campaign. Each tab below illustrates our proven process to effectively take your project from a successful start to an even more successful finish.

We immerse ourselves into your challenge to define goals and objectives. The orientation phase starts with our proprietary V-huddle®. This is a client kick-off meeting where we will help to clearly articulate the challenge. We dig deep into the details of what is important to you, your target audience and industry. Scope and depth of research and inquiry differ from project to project, but the results are the same: valuable insights.

Our ideation stage is marked by divergent thinking, openness and industrial strength curiosity. We look for the right answer. Then the second right answer. Our multidisciplinary team, using a fast-paced and iterative approach, is free to generate unusual ideas, look from new perspectives and suspend assumptions. We have social media experts, former journalists, brand strategists and marketing professionals on staff to explore the unexpected. This way of thinking often provides superior and innovative solutions.

Our creatives are experts in solving complex challenges through the process of structured creative thinking. They strategize, write and develop a comprehensive presentation of clearly delineated concepts to solve your business challenge; constantly improving on the ideas, concepts and business models and then presenting them in a format that will serve as our map for the road ahead.

Production managers control our process to ensure that your project moves smoothly. Our creative directors, designers, copywriters, video and interactive producers create all elements required for your project. Print buyers and project managers source third-party elements and manage our vendor partners. Our communications experts craft consistent messages that are delivered across all platforms. Along with quality control managers and proofreaders, everyone works to ensure marketing materials are of the highest quality and are on schedule and on budget.

We are known for rolling up our sleeves, embracing all the strategic and tactical plans and making them real. At the end of the day, nothing takes the place of effective implementation – getting it done and getting it done right. No matter how good your strategy or design, it must be executed well. Our seamless approach helps you save time and reduce risk.

A thoughtful analysis is performed at every stage of our process. An in-depth review occurs at the conclusion of a project to determine its success. Mutually agreed upon performance goals and benchmarks are analyzed. Project “lessons learned” are intended to inform future engagements to promote best practices and provide valuable input for the future.


CLIO Awards
The Telly Awards
PPAI - Promotional Products Association International
AAF - American Advertising Federation


The Vistra Team has won hundreds of industry awards and honors including eleven “Oscars” of the ad industry – the Clio Award is one of the most prestigious international advertising awards programs recognizing excellence in creative and success in relation to intended goals.

We’ve won scores of Telly Awards, ADDYS and Golden Pyramids from top industry associations – among many other distinctive honors.

Vistra is consistently recognized as one of the top communications companies in the U.S. and an outstanding Veteran-owned, minority-owned small business.

Vistra is Ranked as the Tampa Bay Area's #1 PR Firm by the Tampa Bay Business Journal for 2022, 2021, 2020, 2018, 2017 and 2016.
Vistra President and CEO Brian Butler is honored to be included in the Tampa Bay Business Journal's Power 100 List for 2021 and 2022.
Vistra is the 2021 Blue Pencil & Gold Screen Award Winner by the National Association of Government Communicators (NAGC) for an Educational or Promotional Campaign ($100,000+)
FSMSDC's Doing Well While Doing Good Humanitarian Award for 2020
Florida Companies to Watch - 2019 Grow FL
Vistra was named as the 2019 MBE Supplier of the year by Florida State Minority Supplier Development Council (FSMSDC).
Tampa Bay Chamber named Vistra the 2016 Small Business of the Year and 2018 Small Business Leader of the Year
2018 SBA South Florida District and State of Florida Minority Owned Small Business Person of the Year and Small Business Person of the Year
2016 SBA South Florida District Veteran Owned Small Business of the Year
2016 Minority Vetrepreneur of the Year by the National Veteran-Owned Business Association


    We are successful when we help our clients reach their goals.

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